Manju Kumar, one of the most famous environmental sustainability influencers in 2022, is a well-respected zero-waste farmer who loves to grow her food in the backyard. In its statement, the jury particularly praised the "Reduce, Reuse, Recycle" initiative - one of 3 pillars of our current sustainability strategy. Gaia, one of the top sustainability influencers, is an Italian young influencer and blogger who has become passionate about sustainability after learning about it during her studies. When it comes to the sustainability journey, Destiny, one of the best environmental influencers, chooses progress over perfection. Sedona also runs a video podcast called Intentional with Sedona Christina and Tay which primarily focuses on discussions about plant-based & vegan wellness, realistic zero waste living, minimalism, self-care, ethical consumerism, secondhand fashion/life, health, creativity, and entrepreneurship. She curates select brands, research, guides, and practical tips to help empower you to make lifestyle choices that are kinder to people and the planet. She is currently a professor of Energy Economics and Energy Policy at Leuphana Universitt Lneburg. One of the examples of such jobs includes Sustainability influencers! And experts say that influencers' paid recommendations often run counter to the most basic sustainability rule of all: we can't shop our way to a better world. Germany: How does its Kazakh oil deal benefit Russia? How to Set up Mass Email to Influencers How to Set up Influencer Marketing campaign and Track Performance A Full Explanation of SocialBook Instagram Profile Stats A Full Explanation of SocialBook YouTube Influencer . Blue Ollis @blueollis 7. She created an Instagram account that she named livingwastefree. The 23-year-old started her YouTube channel while still in high school in 2013. Just sustainability is a concept that emerged from the environmental justice movement, which seeks to address the disproportionate burdens of environmental . Guide As a young mom of two little girls, Meera realized that theres so much more that she can do than merely recycling or being eco-friendly than she already was. Since her early childhood, she has been taught to love nature and appreciate its beauty. They claim to provide a simple, healthy approach to living that extends beyond the kitchen and employ gluten-free, grain-free and refined sugar-free dishes. Addie Fisher, one of the best environmental influencers, is a sustainable living enthusiast and a professional content creator and writer in the sustainability niche for more than 9 years. Implementing lunchtime and classroom recycling programs at more than 100 schools throughout a district in LA and helping in the transition of more than 2000 businesses into the City of Los Angeles recycLA program are just a few of his major accomplishments. She contributes regularly to several blogs and her work has been featured in The Los Angeles Times, The Boston Globe, Outside Magazine, Mother Earth News, and MindBodyGreen. If they are true to what they believe in and stand for, they can encourage their followers and audiences to do the same. Perth-based Kiwi content producer Holly Noakes, one of the best environmental influencers, has always dreamt of owning acreage and living a sustainable lifestyle, but according to her, shes starting with what she has and learning as much as she can in between. ANITA VANDYKE @rocket_science (94.3K), 20. Sustainability influencers, also known as environmental influencers, are those who utilize their position to advocate for change and spread awareness of environmental concerns. That same year, 22 percent of German companies planned to spend between 10,000 and 50,000 euros on influencer marketing. There are also Zero Waste Influencers in German-speaking countries, which have achieved a pioneering role here. Check out our State of Green of Germany2021! Since then, the Stuttgart-based blogger has expanded her business and now works in a team of three, including her husband, on recipe videos, e-books and other editorial content. Join our free community to get access to the latest news and resources, engage with influencers, and secure collaborations with top brands. Her followers, aged between 25 and 34, are mainly female (81.8%), while the main topics are of course restaurants and food (77%) as well as sports and fitness (52%). How much do sustainability Instagram influencers usually make? Reaching out to sustainability influencers Instagram is an effective way to raise awareness of your brand, particularly if its related to environmental topics. Tara also offers business coaching attara-mckenna.com. Geevie and Sophia, one of the top sustainability influencers, are Spanish-American identical twins turned businesswomen who run the popular Instagram @sustainyrself, where they document their plastic-free journey and share sustainable lifestyle tips and habits, in hopes of inspiring others to reduce their plastic waste. KATIE ROBERTS @sustainabilityinstyle (20.4K), 61. Check out our State of Green of Germany2021! Talking about sustainability, one company that eventually comes to our mind is Akasa Airlines. Being a graduate of Psychology, Environmental Studies, and Marketing at the same time, Kamea Chayne, one of the top sustainability influencers, made it possible to come up with a holistic approach to sustainability and wellness. From influencers and podcasters to transport activists and bakeries - never before have so many different people taken part in the German Action Days on Sustainability as this year. "I believe and hope that my content will help and encourage many young people," she said. She loves working with brands that are in line with her identity. Four million subscribers* follow him on YouTube, six million on Instagram (engagement rate 3.95%). Karen Housel is a sustainable fashion and lifestyle blogger, who believes that being eco-friendly doesnt mean compromising what you enjoy in life. On Instagram, 3.2 million people follow him. Shannon Kenny, one of the most famous environmental sustainability influencers in 2022, is a New York-based Sustainability Consultant, coach & educator with a mission to help eco-conscious businesses grow with integrity and become more sustainable without sacrificing profit. Since the time she embarked on her sustainability, vegan, and plastic-free journey, Rachael has begun reusing, recycling, or up-cycling some of the household items. Through her Instagram, she aims to create a non-judgmental space based on her upbringing and experiences and to send a message that it is okay to be an imperfect environmentalist. She is now Executive Director. The pair are 20 years old and want to use social media to draw attention to things that [they] care about, as they told STERN, the German online magazine, in an interview. those at the top of the rankings are few and far between, places four to eleven and even 20 to 100 times the value, Out of the total population of Germany (83.89 million. Rob Greenfield, also known as the Trash Man or the Dude Making a Difference, is one of the Top Sustainability Influencers who is on a mission to bring a sustainable living message to the world using unusual approaches from wearing the trash he produces and foraging for food to cycling penniless across the US on a bamboo bicycle. Katie, one of the most famous environmental sustainability influencers in 2022, believes that for a business to be truly sustainable it needs to have a balanced system of outputs and inputs meaning that time, money, and happiness need to be at equilibrium. As a result, she started the Mindful Momma blog with a mission to offer simple solutions and inspiration for healthy, natural living. She built her YouTube channel Sustainably Vegan and environmental movement, The Low Impact Movement in which she shares her journey to low waste and low impact lifestyle. Reading My Tea . Shae used to collaborate with leading fast fashion companies but was saddened over how cheap and fast clothes and trends were coming at the expense of others. Sustainable Brands '22 is the global event for regenerative brands and leaders. She strongly believes that the earth is the one thing that we all have in common, and its in everyones best interests to protect it. But a few years ago, the unsustainable aspects of her lifestyle hit her hard, so she began her journey to a more intentional and sustainable lifestyle. Jazmine used to have a blog where she documented her experience with quitting fast fashion but later transported to Instagram where she also experimented with other forms of sustainable living like reducing her plastic usage and using naturally-made products. Alli is also fond of thrifting fashion hauls, beach camping, and wanderlust activities with her husband, Nick. DIANDRA MARIZET ESPARZA @diandramarizet (16.4K), 69. Aside from her blog, she also has an up-and-coming YouTube channel where she shares garden-to-plate recipes, gardening tips, and just about anything to help others start living more sustainably. Taylor Pfromer, one of the top sustainability influencers, initially thought that a zero-waste lifestyle is a lot more expensive, but after trying it out for a year, she was amazed at how she was able to save a lot of money. Shes also passionate about social justice issues like the need for representation especially women of color, systemic change towards a circular economy, environmental racism, and mental health awareness, and much more. 100 TOP SUSTAINABILITY INFLUENCERS TO FOLLOW IN 2023 (UPDATED), The Significant Contribution of Sustainability Influencers, 100 Top Sustainability Influencers List in 2023, 1. Guangzhou-born, Australia-raised Anita Vandyke is one of the Top Sustainability Influencers whose preferences for minimalism, secondhand finds, all things green, and zero-waste living have given her a significant following on Instagram. As role models, Sinnfluencers try to motivate their followers to shape a better future. In 2016, the Sdkurier still wrote about the German YouTube dream couple, but in May 2022, the Cologne-based influencer confirmed their separation. They range from people who only buy used clothes to people who plug boutique brands. Matthiasis the director of European Policy at Agora Energiewende. Wind is the most prominent of Germany's renewable energy sources, with a share of 23.7%. Many people look to sustainability influencers Instagram for advice on how they can make their everyday lives more sustainable. She believes whole-heartedly in imperfect sustainability and encourages everyone to do their best, whatever that is. Eco friendly influencers have an established following on social media, which allows them to share their knowledge and recommendations with large audiences. Sedona uses her self-titled YouTube channel as a platform to promote her advocacy for slow living and sustainability. They often share stories about how climate change or other environmental problems are affecting people and the planet. Environmental influencers are assisting in setting the course for this transformation, and we all have a part to play in it. Sports and fitness postings made Pamela a social media star, especially on Instagram. London-based content creator Abi Stephenson, one of the most famous environmental sustainability influencers in 2022, considers herself an imperfect environmentalist influencer. followers, aged between 25 and 34, are mainly female (81.8%), while the main topics are of course restaurants and food (77%) as well as sports and fitness (52%). Nadineis the founder of the European Energy Consult. Since 2017, the SROI model has so far been applied to 25 national associations. Connie Cao is Melbourne-based travel, lifestyle, home & sustainable living blogger, photographer, and influencer. Monika has worked with some of the biggest names in sustainable fashion and food brands. She aims to be a living inspiration to others on how to be a conscious consumer by sharing her life and works through her Instagram and blog. On Instagram, 8.6 million people follow her and engage at a rate of 2.98%. British sustainable lifestyle influencer and blogger Jessica Perkins, ,one of the best environmental influencers, is an avid supporter of ethical fashion and buy local movements. She uploaded her first video on YouTube in February 2016, 2 months after she quit her job to pursue her dream of running a business. Their second book collaboration was named Good + Simple and was released in 2014. In the Global English debate on Environmental Sustainability we identified the top 5 Tech brands influencing this community. Make sure that any deal you offer is beneficial for sustainability influencers Instagram as well as your own business goals. She was deeply inspired by the climate movement in 2019 that she decided to take the leap and take her journey to low-impact living more seriously. Geevie and Sophia now run a website for their homemade products. one of the top sustainability influencers. Luca Tilo Scharpenberg, 26, is a YouTuber, podcaster (Dick & Doof) and influencer who sells merch on his webshop. Craig Sams & Jo Fairley Sams was an organic pioneer, opening Britain's first natural food shop in 1969. The account shares photos and stories from trips to eco-friendly destinations around the world. Young people seek confirmation of their own gender on social media, Tillmann said. Before dedicating his professional life to journalism and PV, Michael studied physics. She is the co-author of the book called Sacred Cow and the producer and director of the movie Sacred Cow. Marissa Burch is a digital creator and sustainable lifestyle blogger from Illinois with a keen interest in thrifting, slow fashion, and climate action. They follow him for content on friends and family (21.7%) and sports and fitness (22%). Like magazines once did, IG gives us daily inspiration on what to wear but, more importantly, it helps to shape our lifestyle and behaviour. Currently, he is a Project Developer at WPD, another protagonist in the renewable energy scene. This is why she created Sustainable Daisy to be an accessible platform for every woman looking for a moresustainable,eco-friendlywardrobe, beauty routine, and lifestyle. KARISHMA PORWAL @_makeearthgreatagain (4,818), 95. MADELEINE OLIVIA @madeleineolivia (87.6K), 22. We need political change. Even the German federal government spends money on influencer marketing in 2020, that amounted to224,000 euros ($265,796). Die Weltbank muss mutiger warden. The impact of these influencers can be seen in the way 'fast fashion' chains begin to reposition themselves. Anitas first book A Zero Waste Life: In Thirty Days published by Penguin Random House, Australia is available at all good book stores. 197-213 Oxford Street, In 2020 Erin becameQueen Victoria Marketsfirst Sustainability Ambassador. Please check your adblocker settings. Package Free has diverted hundreds of millions of pounds of waste from landfills since its inception. The Los Angeles Times, The Boston Globe, and Edible Boston have all highlighted Dianas work. Today we will look at some of the top eco-friendly influencers that have been contributing actively in spreading the message of sustainability. Kolsquares technology also allows you to optimize your next marketing project from, between 18 and 24 (53%). Her site, Uncomplicated Spaces, provides a glimpse of her fashion tastes, capsule wardrobe, secondhand finds, and DIY outfits. She created the website Worth Not Waste with a goal of promoting low waste living and ethical fashion in a way that is attainable, intersectional, and based on science. In everyday life Im in favour of making small changes with big effects. Sophie is also a part-time fashion lecturer who believes that sustainable fashion is not restricted to clean lines, muted tones, and basic capsule wardrobes; rather, it should be as fun, creative, and vibrant as anyone would want it to be. She is followed by one million people on Instagram (engagement rate, 6.88%) and 9.2 million on TikTok (engagement rate, x is an actress, singer, presenter and influencer, rolled into one. They also take part in demonstrations and support movements like Fridays for Future. Lauren Singer is an environmentalist, entrepreneur, blogger, and one of the top sustainability influencers who is a firm advocate of a zero-waste lifestyle. Fashion, beauty and travel are all topics that go down well with Instagram users a fact Stefanie Giesinger, who is one of the top German influencers in these areas, is well aware of. Business model design needs to encounter increasing and highly dynamic challenges due to counter-caesural environmental changes. Now, Abby is one of the most famous environmental sustainability influencers in 2022, enthusiastic about living a more sustainable, eco-friendly, and healthy life and is very eager to share her expertise on health, wellness and sustainability. Aditi Mayer is a Los Angeles-based sustainable fashion blogger, photojournalist, model, one of the top sustainability influencers, creative consultant, and frequent speaker whose works center around sustainable fashion that is viewed through the lens of inclusivity, intersectionality, and decolonization. Her Instagram serves as an amazing platform to provide inspiration and information on how to lead an eco-friendly lifestyle while juggling the life of a parent. 18 and 24 (70%) and are enthusiastic about the topics of friends and family (37%) and sports and fitness (24.6%). This is where the important role of social media influencers comes into play. Kathryn runs a lifestyle website, Going Zero Waste, which she dedicates to helping others live healthier and more sustainable life. In the same manner, when influencers endorse a product that they genuinely like, they can inspire their followers to try it as well. Their career aspirations include acting and hosting. Sustainability influencers Instagram also works with companies and brands that share similar environmental goals. Sustainability influencers have the upper hand in introducing a brand or product to their followers. Watching the documentary, The Story of Stuff by Annie Leopard was the beginning of a major shift in Jessicas perspective as well as her lifestyle. Xi shares recommendations for Chicago trips, Midwest hikes, travel, & sustainable living through her Instagram and TikTok accounts. Lisa and Lena are fashion and lifestyle influencers who like to play with gender roles and keep their content authentic and natural. Bibis subscribers are mainly interested in friends and family (40%), fashion (31%) and sports and fitness (27.6%). Joining her politics and economics background as well as her experience y in the energy sector, she recently joined the Board of Directors of the German Wind Energy Association (BWE), one of the protagonists of the energy transition in Germany. Dates: 17-20 October 2022. If extreme minimalism is unfamiliar territory, learn from and be inspired by Youheum Son, one of the top sustainability influencers, a Youtuber and Intuitive Coach, whose work revolves around extreme minimalism and a low waste lifestyle. One thing has always been true to Xis core: less stuff & more adventures. They are armed with the most recent science and a thorough grasp of environmental concerns. Immy used to work as a Storyboard Producer for a small agency in London before she became a full-time content creator. The YouTuber published his first video in February 2012, and now releases a new video on his channel every Friday. Lindsay Miles, one of the top sustainability influencers, is a passionate zero-waste and plastic-free living spokesperson, educator, and founding Director of the Plastic Free Foundation. After looking into the subject of ethical fashion, she set up her blog fairknallt. "If the first question asked at birth is whether it is a girl or a boy and the world is then split up into pink and blue, it is not surprising that media usealso develops differently," Tillmann said. On Instagram, she launched #sustainabilitysciencesunday, a weekly series that provides simple sustainability science experiments that can be done at home. Her audience is mostly made up of females (70.60%) aged between 18 and 24 (53%). Sustainability influencers Instagram are also very popular because they offer valuable advice on how to make our world a more sustainable place. At that time we had no idea what a sustainable lifestyle could look like, says Werner. Brooklyn-based zero waste blogger and cofounder of Intersectional Environmentalist Sabrina Katz had one of the best lifestyle changes made four years after she decided to go zero waste. Diana is a frequent speaker at universities and international conferences where she speaks about nutrition and sustainability, social justice, animal welfare, and food policy issues. Shia Su is one of the top sustainability influencers based in Canada, who began her zero waste journey in 2014. With more than three million followers, she is one of the most successful female influencers in Germany. London W1D 2LF United Kingdom, Technology Doreens trajectory is a journalism one, and she now advocates for products and services that enable sustainable economies. With more than 15 years of experience in communication and sales, he is a Senior Manager at RWE, one of the main German suppliers of electricity. This text provides general information. They are interested in friends and family (27%), sports and fitness (25.4%) and, follow the 34-year-old on YouTube, 4.5 million on Instagram (engagement rate, 2.2%) and 1.3 million on Tiktok (engagement rate. Influencers are individuals with a high profile on social media. The Bielefeld-based influencer has 4.68 million followers on YouTube, 3.5 million on Instagram (engagement rate 6.88%) and 3.1 million on TikTok (engagement rate 9.4%). FRANCESCA WILLOW @ethicalunicorn (23.1K), 57. It is also an economic and social imperative. Because more consumers are choosing ethical and affordable used items, forward-thinking brands are innovating ways to capture the interest of their target consumers. Manuela Barn, a Colombian-American content creator, speaker, one of the top sustainability influencers, and environmental activist, began her journey to sustainability in 2015, after her world travels exposed her to undesirable environmental degradation caused by plastic pollution. Heres the list of 100 Top Sustainability Influencers to watch out for this 2023. The 19-year-old twins started their social media career in 2015 on the platform musical.ly. Since 2013, Lindsay has been sharing ideas and strategies on her popular website, Treading My Own Path. Eco friendly influencers gain the opportunity to work with well-established organizations while reaching a wider audience in the process. In 2014, she created her blog, Sustainably Chic, which serves as an online destination for sustainable fashion, green beauty & eco-lifestyle. Baum Und Pferdgarten - ambitions ahead Kind of - the new second hand personal shopper service She joined YouTube in 2013 and started posting videos about reducing waste, practicing minimalism at home, creating plant-based vegan recipes, doing DIY projects, and a lot more. Since then, the Stuttgart-based blogger has expanded her business and now works in a team of three, including her husband, on recipe videos, e-books and other editorial content. 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