Financial health reflects the state of a company’s financial situation or position. The Business Mission Southwest Airlines maintains a relatively simple mission statement: “(We are) dedicated to the highest quality of warm-hearted customer service …” (Swamedia.com, 2006). SWOT Analysis Southwest Airlines has been a strong growing company over the last 4 decades. Future trends and requirements for change based on these trends can be identified through this analytical tool (Johnson, et al, 2008). The airline has its headquarters on the grounds of Dallas Love Field in Dallas, Texas. Offers credit based on the number of trips with the airline instead of the total miles traveled. Southwest Airlines SWOT Analysis Many leaders in different airlines use various strategic management methods to achieve success. Southwest Airline SWOT Analysis 1. SOUTHWEST AIRLINES The United States of America is a top destination for tourism, and according to the Readers ' Choice Awards, it is the third best country to visit. SWOT Analysis One strength of Southwest Airlines is the strong fleet base, which enhances the company ability to deliver services effectively. This is SWOT analysis of Delta Airlines. Our Services. It also aims to explore the opportunities the airline should pursue and the threats it should keep an eye on. No flights to international destinations. This detailed SWOT analysis of American Airlines aims to address some of the internal and the external factors that affect American Airlines. Threats with immediate implications need to be addressed on a priority basis to avoid any possible harm. SWOT on Southwest Airlines SWOT Analysis Southwest Airlines Is Assignment While not adopted for each and every flight, Southwest still has most point-to-point flights which, means there are fewer stops and connection delays. It is a handy technique to analyze the present Strengths (S), Weakness (W), Opportunities (O) & Threats (T) Southwest Airlines … Swot Analysis Of Southwest Airlines. SWOT Analysis 1 SWOT Analysis of Southwest Airlines Southwest Airlines Co. is an airlines company basically situated in the United States of America. Founders:… 0 | Following are the Strengths, Weakness, Opportunities and Threats of the Southwest Airline. Southwest Airline has been in operation for along time, and just like other businesses, it has been faced by both challenges and opportunities, which has made it stronger to date. Order now. Read a porter’s five forces analysis of Southwest airlines highlighting how these forces affect its competitive position in the US aviation industry. Great Leadership. First, the mission statement is simply dedicated to quality customer service, which is attained via warmth, friendliness, pride, and company’s spirit. The strengths of a company or group and value to it, and can be what gives it the edge in some areas over the competitors. Was the first to offer senior discounts, ticketless traveling, and services for air freight delivery. While threats with long-term implications can be tackled after addressing the immediate threatening factors. Company Overview Founded In March 9, 1967 Provides scheduled air transportation Serves approximately 100 destinations in over 40 states Operates a total of approximately 704 Boeing 737 aircraft 180 weekday departures to over 50 nonstop destinations 2. Using its low-cost, no-frill, customer friendly, point-to-point operational strategy, Southwest has been able to sustain considerable growth over the years and reported straight profits since its inception. Strengths • Southwest Airlines is known to be one of the major low cost airline leaders and an initiator in being a low cost carrier. Southwest has a dedicated workforce. The report covers the company's structure, operation, SWOT analysis, product and service offerings and corporate actions, providing a 360˚ view of the company. Excellent Customer service. To better understand the Southwest Airline the SWOT analysis of is discussed below. The mission of southwest Airlines is dedication to the highest quality of Customer Service delivered with a sense of warmth, friendliness, individual pride and Company Spirit (Ruppel, 2012). The following is a detailed SWOT analysis for Southwest Airlines Co. A strength enhances a company’s competitiveness in the market in which it operates. The airlines serves 62 cities in 32 states and tries to offer most point to point flights in order to cut cost, save fuel and also reduce the chances of delays. Download file to see previous pages Southwest Airline started its operation in 1971 in the United States of America, and their aims have been focused on being different from the other airlines and to provide better services at a lower cost. The company has been in operation since 1971 (Noble, 2007). Southwest Airlines Pestle Analysis. Southwest Airlines uses a standardized fleet of aircraft. As of 31 December, 2009, it drives more than 3,200 flights daily. It is also known as the synonym for customer service quality and low-cost. Strengths of Southwest Airlines Swot Analysis. Southwest Airlines SWOT Analysis. A SouthWest Airlines SWOT Analysis. A strength for Southwest Airlines is the centrality of customer service to their mission; which has motivated the company to identify key drivers of customer service and focus its operational efforts on those drivers. Strengths of American Airlines. The enterprise has set benchmarks of proficiency with being productive in such a competitive situation. Southwest Airlines SWOT: Financial strength is mainstay, but cost and culture challenges loom large. Last updated: Feb 2, 2020 Company: Southwest Airlines Co. A Southwest airlines SWOT analysis. Delta Airlines is the oldest airline in the USA headquartered in Atlanta Georgia founded in the year 1924 as Huff Daland Dusters. Southwest Airlines has a strong brand, which is easily recognizable. Brand equity and good reputation. Southwest Airlines SWOT Analysis. Southwest Airlines Case Study Examples. SWOT ANALYSIS ON Southwest Airlines Southwest Airlines Co. (NYSE: LUV) is an American low-cost airline and the world's largest low-cost carrier. Southwest Airlines Financial Health . Identify as many strengths, weaknesses, opportunities, and threats as you can. The Southwest Airlines SWOT Analysis requires Southwest Airlines to differentiate between threats having short-term or long-term implications. Remember: strengths and weaknesses are internal to the company and opportunities and threats come from outside the company. At 43 years of age, Southwest Airlines is firmly entrenched in middle age within a mature US market place. Has experienced very fast growth since its inception in 1971. Strengths. 909 Words 4 Pages. One approach that leaders in such business airlines have applied is the use of SWOT analysis. 38 years later, Southwest Airlines has more than 3300 flights a day and serves 66 cities in 33 states (Factsheet, 2009). Swot Analysis of Southwest Airlines. Southwest Airlines Corporation Description. Using its low-cost, no-frill, customer friendly, point-to-point operational strategy, Southwest has been able to sustain considerable growth over the years and reported straight profits since its inception. Essay on SouthWest Airline Company: SWOT analysis Website: www.southwest.com Public Company Incorporated: 1967 as Air Southwest Co. Employees: 31,011 … SWOT Analysis Southwest Airlines has been a strong growing company over the last 4 decades. The SWOT Analysis tool is the most viable method for examining Southwest’s internal culture and the influence of the external business environment. SWOT Analysis; Southwest Airlines Opportunities. Southwest Airlines Co – Strategy, SWOT and Corporate Finance Report, is a source of comprehensive company data and information. Good safety record: Weaknesses. SouthWest Airline Company: SWOT analysis. During its more than four decades the airline has largely retained its appeal and perpetuated its renegade image, even if that perception is now more legend than reality. SouthWest Airline Company: SWOT analysis. About Us; How It Works; Pricing; Samples; Contact Us; Sign in. Southwest Airlines has been an iconic company in airlines industry, here is a quick analysis of its vision statement, mission statement, core values and philosophy. The standardized fleet reduces aircraft maintenance and other operational costs. Southwest Airlines Swot Analysis. Analysis. SWOT analysis Strengths. SouthWest Airline Company: SWOT analysis Just from $13/Page Order Essay Southwest […] Order now. To assess the macro-environment of Southwest Airlines, a PESTEL analysis will be used. Empowered employees. Using these management tools makes it possible for such leaders to ensure that their companies gain competitive advantage in the sectors in which they operate. SWOT Analysis: Southwest Airlines SWOT Analysis: Southwest Airlines Southwest Airlines made its first voyage back in 1971 with service based in the cities of Dallas, Houston and San Antonio (Brief History, 2009). The airline puts the interests of its employees first. The article also covers top Delta Airlines competitors and includes Delta Airlines target market, segmentation, positioning & Unique Selling Proposition (USP). SWOT analysis of Delta Airlines analyses the brand/company with its strengths, weaknesses, opportunities & threats. It aims to analyse the strengths and the weaknesses of the airline. Let's look at the the mission of Southwest Airlines first.Southwest is dedicated to the highest quality of Customer Service delivered with a sense of warmth, friendliness, individual pride, and Company Spirit. Southwest Airlines Co. (Southwest) is a passenger airline that provides scheduled air transportation in the United States.As of December 31, 2010, the Company had 548 Boeing 737 aircraft serving 69 cities in 35 states throughout the United States.The Company provides point-to-point, rather than hub-and-spoke, service. Internal Analysis and SWOT Analysis of Southwest Airlines Thesis Statement “The paper focuses on the internal analysis and SWOT analysis of Southwest Airlines.” Introduction Southwest Airlines is the largest local Airlines of United States that mainly offers facility of point-to-point and inexpensive fare services. Southwest Airlines has carried more customers than any other U.S. airline since August 2006. Mission The mission of Southwest Airlines is dedication to the highest quality of Customer Service … SWOT Analysis of Southwest Airlines The strengths of a business or organization are positive elements, something they do well and are under their control. Also credited to be the worlds second largest passenger airline, November 29, 2018 June 22, 2018 admin Case Study Southwest Airlines. Bargaining power of suppliers: The main suppliers in the aviation industry are aircraft manufacturers like Boeing, Airbus, Embraer, and Bombardier. SWOT Analysis for Southwest Airlines Instructions: Do some research about Southwest Airlines on the Internet. Use the quadrants below to complete your SWOT analysis. SWOT analysis is a strategic planning tool that can be used by Southwest Airlines managers to do a situational analysis of the company . Southwest Airlines on Forbes Lists #220 Top Regarded Companies #112 World’s Best Employers #339 Global 2000 #430 in Sales #277 in Profit #976 in Assets #344 in Market value #35 America’s Best Employers #114 America’s Top Public Companies #125 in Sales #103 in Profit #235 in Assets #152 in Market value. Consistent flexibility. Southwest Airlines Swot Analysis. The organization is prevalently recognized for its factor-to-factor administration, low turnaround time and occasional valued prices. Strengths Preferred Airline for convenient and affordable flights. • According to the number of passengers, Southwest has been termed as the largest airline in the world. 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